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NJSOP's 2020 Public Outreach: Audio Ads

As part of the NJSOP's public relations efforts, we've mapped out a state-level #2020EyeExam campaign to accompany the outreach the AOA is doing nationally. We're harnessing the power of a targeted audio campaign that will reach those using streaming services like iHeart Radio, CBS News, TuneIn, and the like. Below are the first two ads, scheduled to air during February and March. Our target audience for this first segment are working adults and parents/caretakers in New Jersey:


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